AI Insights · Timothy · April 2025
Top 5 Fashion Games on Android in Nigeria: Q1 2025 Performance
Explore the performance of the top 5 fashion games on Android in Nigeria during Q1 2025, featuring trends in downloads and active users.
In the first quarter of 2025, the fashion game genre on Android saw varied performances in Nigeria. This report, based on data from Sensor Tower, highlights the trends for the top five fashion games.
Hairs Makeup Artist Salon experienced a decline in weekly downloads, starting at approximately 6.7K and dropping to around 2.3K by the end of March. Despite this, weekly active users remained relatively stable, fluctuating between 18K and 21K.
Fashion Queen: Dress Up Game showed a positive trend in downloads, beginning with 4.5K and peaking at 4.7K. Active users increased notably from 25.6K to over 30K by the end of the quarter.
Fashion Show: Makeup, Dress Up saw a significant rise in downloads, reaching a high of 7.2K in mid-March. Active users followed a similar upward trajectory, increasing from 11K to around 23K.
Fashion Makeup: Dress Up Show had a steady download rate, starting at about 5.9K and stabilizing around 2.6K. Active users remained strong, hovering around 72K.
Finally, Paper Doll Diary: Dress Up DIY experienced fluctuations in downloads, with a notable dip in mid-March before recovering to 2.9K. Active users increased steadily, ending the quarter at over 72K.
For more detailed insights, visit Sensor Tower for comprehensive app performance analytics.